Here are 7 sneaky tricks for you to write great copy.
1. TYPE OF WORDS
Use Verbs - this is active language and prompts the customer to take action. e.g Click here to win a free month's worth of burgers!
2. KEEP IT SIMPLE!
Do not overthink. Short is best. If you are overthinking - you are thinking too much! Use words with 1-2 syllables
3. USE QUESTIONS TO CALL OUT YOUR MARKET
This prompts people to think. Twice. We all see thousands of posts, articles and ads so you need to be creative and ask a question that prompts Joe Blogg's to look twice and think twice. Ask 'Would you trust this man with your burger?' It's intriguing!
4. BE SPECIFIC
Be clear, don't be vague. Don't leave things open to interpretation. The person needs to know within 3 seconds what your message is about. Make it detailed and clear.
5. USE CALL TO ACTION (CTA)
You need to direct action to be taken. e.g 'like this post if you agree, comment with your thoughts, share this post with your friends, click this link now.'
6. USE PROVEN FORMULAS
PAS (Problem, Agitation, Solution)
AIDA (Attention, Interest, Desire, Action)
7. BE RELEVANT
A great tool to use is popurls.com which help you see what you're posting is relevant
I trust you found this of help. If you truly master these 7 skills you are well on the way to create great content.
If you would like a free 30 min audit or if you have any further questions please email firstname.lastname@example.org.